Alex Morgan — Product Design

Collaboration Tool

Collaboration Tool project preview
High-fidelity comps

The Challenge

Process

Research

Facilitated 1:1 interviews with power users, resulting in validated insights and team alignment.

Design & Iteration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Outcomes

$2.3M in incremental ARR. Since shipping, we've measured 18-point NPS lift.

Collaboration Tool

Shipping quality design requires collaboration and iteration. I've learned why . The implications matter for teams and organizations.

The Thing

Whether you're building your product, this approach applies.